A ground up branding project for a new coffee shop located in the historic Hyde Park district of Kansas City. The design incorporates many visual elements from the 1880s—the year Landscape Architect George Kessler was hired to design the park—and weaves them into a modern yet timeless look. Deliverables included: logo and identity package, brand style guide, signage, digital menu, social posts, apparel, and website design.
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